An invitation to begin
Let's build
something wonderful.
This is where your website starts. A considered set of questions that tell us who you are, who you're speaking to, and what we're building together. Fill it in at your own pace — your progress is saved as you go.
- Time needed
- 15–25 minutes
- Saves as you type
- Close the tab whenever
- What you'll need
- Logo, photos, a sense of your brand
Nothing is submitted until the final step. You're free to revisit anything.
Phase 01 /
About you
The basics — who you are and how we'll reach you during the build.
1 Who we're speaking to
2 How we'll reach you
Phase 02 /
Your business
Tell us what you do and who you do it for.
1 What you do
This helps us ask the right follow-up questions.
2 How you describe it
One sentence. If someone asks what you do, what's the answer?
A paragraph or two. What you do, how you do it, why it matters.
Three to five points. What do you do better, or differently, than anyone else in your world?
Phase 03 /
Tone & feel
How should your brand sound and feel to someone who's just landed on your site?
1 Where you sit on the dial
Slide toward whichever end feels more like you.
2 In your own words
Warm, confident, mischievous, grown-up, unpretentious — whatever's true.
Optional. Sometimes it's easier to say what you're not.
Phase 04 /
Pages you need
Pick every page your site should have. You can always add more later.
1 Choose your pages
Tap each page you'd like included. Home is always there.
2 Anything custom?
Add any other pages you need that aren't in the list. You'll provide content for each in the next step.
Phase 05 /
Content for each page
You have two options. Pick whichever fits how you like to work.
1 How do you want to handle copy?
2 What should each page cover? Your page copy
For each page below, give us bullet points of the facts, key points, and anything specific that must be included. Don't worry about wording — we'll shape it.
For each page, provide your heading, sub-heading, and body copy. You can paste finished text here.
Phase 06 /
Brand & visuals
Colours, logo, fonts, guidelines — anything that defines how your brand looks.
1 Do you have a brand identity?
If you're just starting out and don't have any of this yet, that's fine — we'll build it with you.
No problem. We'll work with you to develop a brand identity as part of the project. You can skip the rest of this section — we'll cover colours, logo, and fonts when we kick off the build.
2 Colours
Your main brand colour. Hex code if you have it.
A secondary colour. Optional.
3 Logo
Ideally an SVG or PNG with transparent background. A Google Drive / Dropbox link works too.
4 Fonts
Names are fine. If you have font files or a link to Google Fonts, even better.
5 Brand guidelines
If you have one. PDF ideal. Optional.
Phase 07 /
Audience & photography
Who your site is speaking to, and what imagery you have or need.
1 Who's your audience?
Think about the person you most want to attract. What are they like? What do they care about?
2 Photography & video
Upload directly or paste a Google Drive / Dropbox link.
Phase 08 / 10
Restaurant details
The specifics of running the place — hours, menus, booking, private dining.
1 Opening hours
Times in 24-hour format (e.g. 12:00–15:00). Toggle "Closed" for any day you're not open.
2 Menus
Upload a PDF, or paste a link to your menu.
e.g. how you mark vegan, gluten-free, allergens.
3 Booking & reservations
4 Private dining & events
How many people can each space hold?
Phase /
Contact & the technical bits
The practical stuff — how people find you, and what's already in place.
1 Location & contact
Your public address, as it should appear on the site.
2 Social media
Handles or full URLs. Fill in only the ones you use.
3 Press & references
Any coverage, awards, or recognition worth featuring. Optional.
Two or three URLs, and a line on what you like about each.
4 Technical & access
Note on credentials: Please don't share any passwords here. Once the project kicks off, we'll arrange a secure way to hand over any logins we need.
e.g. GoDaddy, 123-reg, Cloudflare, Google Domains.
If you have one. Leave blank if this is your first.
e.g. Google Workspace, Microsoft 365, your domain provider. Optional.
Google Analytics, Plausible, Fathom — anything you'd like us to continue using.
5 Anything else
Goals, concerns, things you loved or hated about past web projects — anything at all.
Phase /
Review & submit
A final look at everything you've given us. Edit anything that's not quite right, then send it over.
Ready when you are
When you hit submit, your brief is sent to our team. We'll be in touch within 2 working days.
Thank you
Brief received.
Your project brief is with our team. We'll review everything you've shared and come back to you within two working days with next steps — timings, a proposal, and anything we need to clarify.
Questions in the meantime? Drop us a line at hello@thewonderagency.co.uk.